Quick Guides

Introduction

Introduction Understanding your audience Branding guidelines Identifying promotional opportunities Translating your research for the media Building your online presence

Introduction In the UK, 99% of businesses (totalling almost 6 million) are defined as being a Small to Medium Enterprise (having less than 250 employees) – and out of this figure over a third are freelancers or sole traders. If you’re thinking of starting a business you’re not alone. Nearly 64% of the UK workforce… Read more »

Introduction Knowledge exchange can refer to projects focused on catalysing innovation in product, services, and methods. Projects are often diverse in terms size, disciplines and objectives and can be privately or publicly funded (or a mix of both). Central to all these collaborations is the leveraging of academics and student expertise in support of mutually… Read more »

Introduction

Introduction Regular and effective engagement with businesses ensures that universities are kept up to date with industry trends. This helps institutions to address any skills gaps in their courses and academic staff access to the latest industry-approved software and resources. Furthermore, regular engagement between academics and business partners supports research that can be of commercial… Read more »

Introduction However, knowledge exchange, and the subsequent routes to commercialisation can sometimes face issues with intellectual property and rights. It’s important that academics and knowledge exchange professionals understand commercialisation terms, the general processes involved and where to go for more help and guidance. We’ll cover all this and more in the Enabling Commercialisation guide.

Introduction providing an opinion making a recommendation providing assistance with solving a technical or factual problem making an assessment of a problem interpreting facts and situations presentations, conferences or meetings designing or building prototypes Consultancy can prove an intellectual challenge and an ideal opportunity to demonstrate the impact of research. It can demonstrate the translation… Read more »